// UI/UX design & branding

Las Vegas UI/UX design that drives revenue.

User-centered interfaces and brand identity systems that look stunning and convert visitors into paying customers.

// Las Vegas market

Having a website isn't the same as having a website that converts.

Most Las Vegas businesses spent something on a website at some point — a Wix template a cousin built, a $5K agency job from 2019, an Upwork freelancer who delivered something that mostly works. The site exists. The phone still doesn't ring. That's a design problem, not a development problem, and it's the most common one we see in the valley. See the conversion mistakes we audit most if you want the field-tested version.

Las Vegas is also two completely different audiences sitting on the same Google results page. A tourist searching “rooftop bar Las Vegas Strip” is on a phone, in a hurry, and wants vibes, hours, and a reservation button. A local searching “dentist Henderson” wants credentials, insurance accepted, and a quick way to book. Most local sites design for one of those buyers and accidentally lose the other. Good UX makes that decision deliberately, not by accident.

Every interface we ship hits WCAG 2.1 AA accessibility, mobile-first layouts tested on actual devices, and zero dark patterns — no fake countdown timers, no unsubscribe mazes, no “by continuing you agree to share your firstborn.” Design is only as good as the build that ships it, so every Figma file is paired with a clean design-to-development handoff. We've designed for Mojave Plumbing (utilitarian, trust-driven), Oasis Pools (luxury, visual, portfolio-led), and Bradley's Bar (atmospheric, mobile, event-driven). Three different brands, three different design languages, one consistent process.

50+
Designs Delivered
2x
Avg Conversion Lift
100%
Figma Handoff
5★
Client Rating
// Design capabilities

Research to polished deliverables.

User Research

Personas, user interviews, and competitive analysis to ground every design choice in real data.

Wireframing

Low-fidelity layouts that map user flows and information architecture before visual design.

Visual Design

High-fidelity interfaces with polished typography, color systems, and micro-interactions.

Prototyping

Interactive Figma prototypes you can click and swipe through on your phone or desktop.

Brand Identity

Logo design, color palettes, typography systems, and brand guidelines that make you memorable.

Design Systems

Reusable component libraries with tokens, variants, and documentation for scalable products.

// Why my design works

Pretty AND profitable.

Conversion-Focused

Every design decision is optimized for your #1 goal, whether that's leads, sales, or signups.

Fast Iteration

Quick turnaround on revisions with real-time Figma collaboration and feedback loops.

Accessibility First

WCAG 2.1 AA compliant designs that look great and work for everyone.

Data-Informed

Design choices backed by analytics, heatmaps, and user behavior data.

Design-to-Code

I design AND develop, so nothing gets lost in translation between mockup and production.

Pixel-Perfect

Obsessive attention to spacing, alignment, and consistency across every screen.

// How it works

Ideas to polished interfaces.

01

Research

Understand your users, brand, competitors, and goals through interviews and analysis.

02

Wireframe

Map user flows and layouts with low-fidelity wireframes before investing in visual design.

03

Design

High-fidelity Figma mockups with your brand's visual identity and interactive prototypes.

04

Deliver

Organized Figma files, design system documentation, and pixel-perfect implementation.

// Where design work fits

Four kinds of design engagement.

Most projects fit into one of four shapes. Each has its own deliverables, timeline, and pricing — and each calls for a different kind of designer brain. Here's how we sort it.

Brand-and-build

You're launching something new — a restaurant, a service company, a SaaS product — and you need everything from the wordmark to the live site in one coordinated stretch. We start with a brand identity sprint (logo, palette, type stack, voice), then design the site against that system so nothing feels stitched together.

What's in scope
  • Logo, wordmark, and 1-page brand book
  • Color tokens (light + dark) and type scale
  • 5-8 page Figma site design built on the system
  • Brand-aligned iconography and image direction
See: Splashd

Conversion redesign

Traffic is fine. Conversion is not. You're paying for Google Ads, ranking for the right keywords, and watching visitors bounce off a homepage that hasn't been touched since 2020. We audit the funnel, fix the leaks, and rebuild the screens that move the needle.

What's in scope
  • Heatmap + analytics audit before any design
  • CTA, hierarchy, and form-flow rework
  • A/B test variants for the highest-traffic pages
  • Mobile-first redesign of the conversion path
See: Mojave Plumbing

App + product design

You're building a mobile app or a SaaS product and need a designer who thinks in components, not Photoshop layers. Onboarding flows, empty states, error states, paywalls, settings — the unglamorous 80% that decides whether the product feels finished or feels like a beta.

What's in scope
  • Information architecture and user flows
  • Native iOS / Android pattern fluency
  • Empty, loading, error, and edge states
  • Interactive Figma prototype for usability testing
See: Splashd app

Design system

You're past the scrappy phase. Five designers and three product managers are shipping inconsistent buttons and the marketing site doesn't match the app. We build a real Figma library — tokens, components, variants, documentation — that scales the team without scaling the chaos.

What's in scope
  • Design tokens (color, type, spacing, radius, shadow)
  • Component library with variants and auto-layout
  • Tailwind config or CSS variables exported for engineering
  • Living documentation in Figma + Notion
// Where design goes wrong

Six mistakes that kill good design.

I've audited and reworked a lot of broken Figma files and live sites. The same six patterns show up again and again — and they're almost never about taste.

  1. 01

    Designing in a vacuum

    No user interviews, no analytics review, no competitor scan — just the founder's opinions and the designer's taste. The result looks great in the portfolio and bombs in the wild. Real research takes a week and saves a quarter of rework.

  2. 02

    Pretty mockups that ignore mobile

    Designed at 1440px in a sunny coffee shop, never tested on a 375px iPhone in landscape. Two-thirds of Las Vegas traffic is mobile and the site ships with a hero image that crops the headline and a CTA below the fold. Mobile-first or it doesn't ship.

  3. 03

    Inaccessible color contrast

    Light gray on white because it “looks clean.” Fails WCAG 2.1 AA, alienates the 8% of users with visual impairment, and opens you up to ADA complaint letters that real Las Vegas businesses get every month. Contrast is non-negotiable.

  4. 04

    Stock photos and generic iconography

    The same handshake-by-the-window stock shot every competitor uses, paired with a Material Design icon set straight from the default. The brand instantly evaporates. Custom photography or thoughtfully sourced art is the difference between memorable and forgettable.

  5. 05

    Endless revisions with no feedback structure

    “Can you try it in blue?” on round seven. No design brief, no decision log, no agreed-on review framework — just vibes and Slack messages. It kills timeline, kills budget, and quietly kills the quality of the final design.

  6. 06

    Design that doesn't translate to dev

    Glassmorphism, parallax, animated SVG morphs that look incredible in Figma and take three weeks of engineering to half-implement. Every design decision should be costed against build complexity. Design that ships beats design that wins awards.

// How we compare

Canva vs. agency vs. Vegas Code Pro.

Three real options when a Las Vegas business needs design done. Each fits a different stage and budget — and each fails for a different set of reasons.

Question
Canva / template
Agency designer
Vegas Code Pro
  • Cost
    $0 – $50
    $8K – $30K
    $695 – $5,995
  • Custom branding
    Pick from templates
    Yes (long timeline)
    Yes, included
  • Designer-developer handoff
    N/A
    Hand off to your dev
    Same person ships it
  • Mobile-first design
    Sometimes
    Usually
    Always, tested on device
  • Accessibility (WCAG)
    Rarely
    If you ask
    AA baseline, audited
  • Design system / tokens
    None
    Premium add-on
    Included on every build
  • Revisions
    Unlimited (you do them)
    2 – 3, then hourly
    1 – 3 included, flat-rate
  • Figma file ownership
    No source file
    Yes, often messy
    Yours, organized, dev-ready
  • Who designs it
    You
    Junior, often outsourced
    One designer who also codes
// What it costs

Three design packages, flat-rate.

Quoted up front, fixed for the project, paid only when the work is delivered. No hourly meter on revisions, no surprise invoices, no agency retainer. Figma source files are yours on day one.

Single Page Design
$695

For a single landing page, mobile screen, or hero redesign. Fast turnaround, one revision, organized Figma file.

  • 1 page or screen, fully designed
  • Mobile + desktop layouts
  • 1 round of revisions
  • Organized Figma file (yours to keep)
  • 3 – 5 day delivery
See full pricing →
Most popular
Brand + Site Design
$2,495

For a new business or full rebrand: identity system plus a 5-8 page site design ready for development.

  • Logo, wordmark, and brand guidelines
  • Color, type, and spacing tokens
  • 5 – 8 page site design (mobile + desktop)
  • 2 rounds of revisions
  • 2 – 3 week delivery
See full pricing →
Product Design System
$5,995+

For an established team: full Figma library, component system, and multi-page or app design with documentation.

  • Full Figma component library + variants
  • Design tokens exported for engineering
  • Multi-page web or app design (10+ screens)
  • Interactive prototype + usability testing
  • Documentation in Figma + Notion
See full pricing →

Need design plus development in one engagement? Bundled pricing available — see the web development page or the full pricing breakdown.

// Common questions

UI/UX design FAQs.

UX (user experience) is about how a product works: user flows, navigation, and ease of use. UI (user interface) is about how it looks: colors, typography, layouts, and visual polish. Both are essential for a product that's intuitive AND beautiful.

Design projects typically range from $2,000–$10,000+ depending on scope. A brand identity package starts around $2K, while a full app UI/UX design with prototypes can run $5K–$10K+.

Yes. All designs are delivered as organized Figma files with reusable components, design tokens, and interactive prototypes you can click through before any code is written.

Absolutely. I'll audit your current product, identify UX issues, and create a fresh design that improves conversions while keeping what already works.

Yes! Unlike traditional design agencies, I both design and develop. This means pixel-perfect implementation with no design-to-code translation gaps.

Every project gets a real design system: color tokens (light + dark mode), type scale (typically 6-8 sizes with line-height ratios), spacing scale (4px grid), and a component library in Figma that mirrors the components I'll build in code. The Figma components use auto-layout and variants so they behave like the React components they'll become. The benefit: zero design-to-code translation loss, and your team can update components later without breaking the entire system.

Every site I design and build hits WCAG 2.1 AA at minimum: 4.5:1 contrast on body text, keyboard navigation through every interactive element, screen-reader labels on icons and form fields, focus states that are actually visible, and semantic HTML (no div soup pretending to be buttons). For projects that need stricter compliance (healthcare, legal, government), I'll add AAA-level audits with axe DevTools and manual screen-reader testing. Accessibility is also a measurable Google ranking signal — well-built accessible sites score higher on Core Web Vitals.

Yes. If you have a brand book — logo files, color palette, typography spec, voice/tone guide — I'll extend it into a digital design system without breaking anything. If you have a brand that exists only in your head or in one printed business card from 2018, we'll do a quick brand alignment session before design starts so we're not making 50 micro-decisions in the design phase that should have been one strategic decision upfront.

Mobile-first, always. I design the mobile layouts in Figma first, get those right (which is harder than desktop — less space, more constraints), then design how the layout expands at tablet and desktop breakpoints. The result is a site that doesn't feel like a desktop site bolted to a phone — it feels designed for the phone, with desktop as the bigger version. About 65-75% of Las Vegas local-business traffic is mobile; designing the other way around is malpractice.

Yes — though usually I'm the developer too, so it matters less. When a separate dev team is involved, the Figma file is set up with Dev Mode enabled, design tokens exported as CSS variables or Tailwind config, every component documented with usage notes, and a clear annotation layer for interaction patterns (hover, focus, error states). Plus a Loom walkthrough of the file if helpful. The goal is that whoever implements the design can do it without three rounds of clarification emails.

// Ready for a design that converts?

Let's build an interface that wows.

Free 30–60 minute discovery call. You walk away with a written quote and a real timeline — and you don't pay until you're satisfied with the work.

Book a Free Discovery Call